{"title":"IKIGAI","description":"\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003e\u003cb id=\"docs-internal-guid-3145976c-7fff-0485-8888-cf1dfffdfa08\"\u003e\u003c\/b\u003eDiscover Effortless Summer Style\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd a few new items to your seasonal wardrobe with the Ikigai collection, which has been carefully designed for women who like fabrics that breathe and everyday clothing that lasts forever. The designs are inspired by simplicity and comfort, featuring modern cuts and materials that make for easy and comfortable outfits for warm weather.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/studiomehr.com\/collections\/ikigai\"\u003e\u003cstrong\u003eWomen summer linen\u003c\/strong\u003e\u003c\/a\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003estyles for ladies in summer to keep them comfortable yet looking elegant and polished. Fabrics inspired by linen are popular for their lightweight and natural qualities, making them a great choice for spring and summer clothing. Lighter fabrics are popular for keeping one cool in hot weather.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eModern Appeal Ladies Lawn Collection\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur\u003c\/span\u003e\u003ca href=\"https:\/\/studiomehr.com\/collections\/ikigai\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eladies lawn collection\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003eincludes soft seasonal colors, fresh prints and casual silhouettes for everyday wear. Additionally, since lawn is breathable and lightweight, it is ideal for warm summer weather and for any kind of casual assembly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach garment in the collection combines utility with style, from subtle details to modern, on-trend cuts. These are versatile garments and can be dressed up for casual and semi-casual events.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eWomen Collection: Cotton for everyday comfort.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe\u003c\/span\u003e\u003ca href=\"https:\/\/studiomehr.com\/collections\/ikigai\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003ewomen cotton collectio\u003c\/strong\u003en\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003eis about breathing and timeless design. Cotton fabrics are known for their softness and durability, making them ideal for long summer days. Loose fit and simple tailoring provides a comfortable feel with an elegant look.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eLadies Summer Collection Designed for Versatility:\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/studiomehr.com\/collections\/ikigai\"\u003e\u003cstrong\u003eLadies summer collection\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003eis about easy styling and flexible outfits that seamlessly change throughout the day. These looks exude contemporary femininity in a restrained manner, whether worn for a casual daytime or enhanced with a touch of sophistication.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEnrich your wardrobe with a collection that combines light fabrics, modern style and everyday elegance for the ultimate summer fashion experience.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[{"product_id":"ultra-marine-matching-set","title":"Ultra Marine Matching Set","description":"\u003cp\u003eThis vibrant cobalt blue co-ord set features intricate beige palm tree embroidery on the shirt and hem with fringe detailing along the sleeves and matching straight pants.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ cobalt-blue \/ medium-silk","offer_id":50014524309737,"sku":"SM595-CBS-1","price":7995.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ cobalt-blue \/ medium-silk","offer_id":50014524342505,"sku":"SM595-CBS-2","price":7995.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ cobalt-blue \/ medium-silk","offer_id":50014524375273,"sku":"SM595-CBS-3","price":7995.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC03783_af90107b-69b8-45d2-8f0f-fcff230d056e.jpg?v=1782974272"},{"product_id":"artic-love-matching-set","title":"Artic Love Matching Set","description":"\u003cp\u003eThis powder blue co-ord set speaks of quiet elegance. With intricate cutwork and tonal embroidery adorning the shirt, sleeves and pant hems\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ sky-blue \/ Lawn Jacquard","offer_id":50014524408041,"sku":"SM596-SBS-1","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ sky-blue \/ Lawn Jacquard","offer_id":50014524440809,"sku":"SM596-SBS-2","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ sky-blue \/ Lawn Jacquard","offer_id":50014524473577,"sku":"SM596-SBS-3","price":6745.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC03270_0e3d01f1-3e05-4260-852c-935b1fd242aa.jpg?v=1784527917"},{"product_id":"blush-pearl-matching-set","title":"Blush Pearl Matching Set","description":"\u003cp\u003eSoft pink co-ord set with pleating along the front of the shirt. Embroidered floral details on the neckline, hem, and cuffs add a delicate feminine touch. A perfect pick for effortless daytime elegance.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ pastel pink \/ Lawn Jacquard","offer_id":50014524506345,"sku":"SM597-PPS-1","price":9793.0,"currency_code":"PKR","in_stock":false},{"title":"Medium \/ pastel pink \/ Lawn Jacquard","offer_id":50014524539113,"sku":"SM597-PPS-2","price":9793.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ pastel pink \/ Lawn Jacquard","offer_id":50014524571881,"sku":"SM597-PPS-3","price":9793.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC04092_a4c7cf06-0a53-4ae0-8f1c-10e68d62c47c.jpg?v=1782820252"},{"product_id":"vivid-pink-matching-set","title":"Vivid Matching Set","description":"\u003cp\u003eThis bright pink two-piece set features a soft V-neck kurta with statement floral cutwork on the neckline and hem along with 3D flowers in the sleeves. The tapered trousers with minimal detailing complete the look.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ candy-pink \/ irish-linen","offer_id":50014524637417,"sku":"SM598-CPS-1","price":9093.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ candy-pink \/ irish-linen","offer_id":50014524670185,"sku":"SM598-CPS-2","price":9093.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ candy-pink \/ irish-linen","offer_id":50014524702953,"sku":"SM598-CPS-3","price":9093.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC03855_50f0ca3c-ff8b-4736-94e5-6a147897f19e.jpg?v=1782820092"},{"product_id":"warm-yam-matching-set","title":"Warm Yam Matching Set","description":"\u003cp\u003eA bright marigold set featuring a straight kurta with ivory floral embroidery on the neckline and sleeves. Paired with matching pants detailed with delicate embroidery on hem.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ ochre \/ summer-linen","offer_id":50014524735721,"sku":"SM599-OMS-1","price":7245.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ ochre \/ summer-linen","offer_id":50014524768489,"sku":"SM599-OMS-2","price":7245.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ ochre \/ summer-linen","offer_id":50014524801257,"sku":"SM599-OMS-3","price":7245.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/WhatsAppImage2026-01-06at5.25.55PM_675129b9-16a4-4bb2-95e8-cafe6280194d.jpg?v=1782823669"},{"product_id":"pretty-pickle-matching-set","title":"Pretty Pickle Matching Set","description":"\u003cp\u003eThis green co-ord set features a relaxed-fit shirt with cutout sleeve details and floral appliqué embroidery along the hem. Paired with wide-leg trousers featuring matching embroidery near the cuffs.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ Green \/ Summer Linen","offer_id":50016762298601,"sku":"SM600-GMS-1","price":7245.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ Green \/ Summer Linen","offer_id":50016762331369,"sku":"SM600-GMS-2","price":7245.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ Green \/ Summer Linen","offer_id":50016762364137,"sku":"SM600-GMS-3","price":7245.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC04279_shopify_optimized_296e429d-becf-41db-a570-855187dc6e88.jpg?v=1785241083"},{"product_id":"purple-raisin-matching-set","title":"Purple Raisin Matching Set","description":"\u003cp\u003eThis purple ensemble is elevated by creamy white embroidery along the hemline, blooming into oversized florals and latticed detailing. Paired with sleek matching pants, this look balances energy with elegance.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ Purple \/ Cambric","offer_id":50014524932329,"sku":"SM601-PMS-1","price":6245.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ Purple \/ Cambric","offer_id":50014524965097,"sku":"SM601-PMS-2","price":6245.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ Purple \/ Cambric","offer_id":50014524997865,"sku":"SM601-PMS-3","price":6245.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC03116_58ca75f5-309c-4c43-a95a-2ad358a19c7b.jpg?v=1782973889"},{"product_id":"green-spring-matching-set","title":"Green Spring Matching Set","description":"\u003cp\u003eA zesty lime green co-ord set with intricate floral cutwork at the hem and sleeves. Teamed with tailored trousers, it’s a refreshing burst of contemporary color.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ grass-green \/ irish-linen","offer_id":50014525030633,"sku":"SM602-GGS-1","price":7995.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ grass-green \/ irish-linen","offer_id":50014525063401,"sku":"SM602-GGS-2","price":7995.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ grass-green \/ irish-linen","offer_id":50014525096169,"sku":"SM602-GGS-3","price":7995.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/WhatsAppImage2026-01-06at6.03.19PM_26fe7d6b-6dc7-4a62-8be3-16dd8aca2ee4.jpg?v=1782823737"},{"product_id":"floral-forest-matching-set","title":"Floral Forest Matching Set","description":"\u003cp\u003eTeal embroidered co-ord set featuring a V-neck kurta with cutwork floral detailing on the sleeves and hem. Paired with straight-fit trousers adorned with matching embroidery for a cohesive, elegant look.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ forest-green \/ crinkle-chese-cloth","offer_id":50014525128937,"sku":"SM604-FGS-1","price":6245.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ forest-green \/ crinkle-chese-cloth","offer_id":50014525161705,"sku":"SM604-FGS-2","price":6245.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ forest-green \/ crinkle-chese-cloth","offer_id":50014525194473,"sku":"SM604-FGS-3","price":6245.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC04007_4fffdfe9-ffe4-47c9-8002-e0581c7141ca.jpg?v=1782974191"},{"product_id":"barley-white-matching-set","title":"Barley White Matching Set","description":"\u003cp\u003eCrafted from a breezy ivory fabric, this two-piece features pastel-toned embroidery blooming along the hem and sleeves. The scalloped border adds a soft finish to its clean silhouette, paired with wide leg pants\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ White \/ crinkle-chese-cloth","offer_id":50014525227241,"sku":"SM605-WMS-1","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ White \/ crinkle-chese-cloth","offer_id":50014525260009,"sku":"SM605-WMS-2","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ White \/ crinkle-chese-cloth","offer_id":50014525292777,"sku":"SM605-WMS-3","price":6745.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC03613_1b1d7772-efab-4309-8d71-1db9e6bebccd.jpg?v=1782973814"},{"product_id":"shine-in-squash-matching-set","title":"Shine in Squash Matching Set","description":"\u003cp\u003eThis mustard yellow co ord features a pleated shirt with subtle pink floral embroidery across the front and sleeves. Paired with tapered pants.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Small \/ mustard \/ jacquard-lawn","offer_id":50014525325545,"sku":"SM606-MMS-1","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ mustard \/ jacquard-lawn","offer_id":50014525358313,"sku":"SM606-MMS-2","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ mustard \/ jacquard-lawn","offer_id":50014525391081,"sku":"SM606-MMS-3","price":6745.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC03743_762e5edd-4a80-4efa-bfde-8df5b176977a.jpg?v=1782973687"},{"product_id":"blue-truffle-matching-set","title":"Blue Truffle Matchhing Set","description":"\u003cp\u003eA bright turquoise two-piece set featuring a relaxed kurta with floral detailing along the hem and sleeves. Paired with straight pants for a clean, easygoing silhouette perfect for summer days.\u003c\/p\u003e","brand":"IKIGAI","offers":[{"title":"Extra Small \/ bright-teal \/ medium-silk","offer_id":50016766984425,"sku":"SM608-BTS-1","price":9793.0,"currency_code":"PKR","in_stock":true},{"title":"Small \/ bright-teal \/ medium-silk","offer_id":50014525522153,"sku":"SM608-BTS-2","price":9793.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/DSC04207_1e618217-9f09-40f3-8fc7-2c5d755d18b6.jpg?v=1782820320"},{"product_id":"mandarin-matching-set","title":"Mandarin Matching Set","description":"\u003cp\u003eThis co-ord set feature floral embroidery along the hem of the shirt, with pleateddetailing along the front of the shirt and sleeves. 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The loose, elbow-length sleeves enhance comfort and movement, while subtle contrast detailing along the edges lends a refined finish. Paired with tapered ankle-length trousers accented with delicate trim detailing.\u003c\/p\u003e","brand":"IKIGAI VOL 2","offers":[{"title":"Small \/ Textured Cotton \/ White","offer_id":51233341243625,"sku":"SM742-WMS-1","price":8043.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ Textured Cotton \/ White","offer_id":51233341276393,"sku":"SM742-WMS-2","price":8043.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ Textured Cotton \/ White","offer_id":51233341309161,"sku":"SM742-WMS-3","price":8043.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/magic_10.jpg?v=1781170392"},{"product_id":"miss-rosy","title":"Miss Rosy matching set","description":"\u003cp\u003eThis vibrant pink co-ord set features a oversize relaxed-fit tunic with a soft open collar neckline and statement sleeve cut-outs accented with delicate ruffle trims. A wave-inspired ruffle detail runs across the front hem. 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Paired with matching straight trousers featuring contrast stitch detailing.\u003c\/p\u003e","brand":"IKIGAI VOL 2","offers":[{"title":"Small \/ Linen \/ Blue","offer_id":51234391916777,"sku":"SM744-BMS-1","price":5745.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ Linen \/ Blue","offer_id":51234391949545,"sku":"SM744-BMS-2","price":5745.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ Linen \/ Blue","offer_id":51234391982313,"sku":"SM744-BMS-3","price":5745.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/saltedblueberry_2.jpg?v=1781170203"},{"product_id":"wild-flower-matching-set","title":"Wild Flower Matching Set","description":"\u003cp\u003eThe straight-cut kurta features a delicate yet striking floral motif on the neckline, creating a subtle focal point while maintaining a clean, contemporary aesthetic. Three-quarter sleeves and a gently curved hem enhance the relaxed silhouette,. Paired with coordinating tapered trousers with a cut out on the bottom.\u003c\/p\u003e","brand":"IKIGAI VOL 2","offers":[{"title":"Small \/ Light Cotton \/ pastel pink","offer_id":51234981413097,"sku":"SM745-PMS-1","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ Light Cotton \/ pastel pink","offer_id":51234981445865,"sku":"SM745-PMS-2","price":6745.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ Light Cotton \/ pastel pink","offer_id":51234981478633,"sku":"SM745-PMS-3","price":6745.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/magic_11.jpg?v=1781170096"},{"product_id":"zaha-matching-set","title":"Zaha Matching Set","description":"\u003cp\u003eCrafted from a fluid, lightweight fabric, the set features a relaxed straight-cut tunic enhanced with delicate pleat accents across the front. The split neckline is finished with intricate tonal detailing that adds understated charm, while the statement sleeves showcase geometric cutwork accents, lending a contemporary edge to the silhouette. Paired with coordinating wide-leg culottes.\u003c\/p\u003e","brand":"IKIGAI VOL 2","offers":[{"title":"Small \/ Linen \/ Blue","offer_id":51235235102953,"sku":"SM746-BMS-1","price":5245.0,"currency_code":"PKR","in_stock":true},{"title":"Medium \/ Linen \/ Blue","offer_id":51235235135721,"sku":"SM746-BMS-2","price":5245.0,"currency_code":"PKR","in_stock":true},{"title":"Large \/ Linen \/ Blue","offer_id":51235235168489,"sku":"SM746-BMS-3","price":5245.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9616\/0233\/files\/zaha_8.jpg?v=1781169990"},{"product_id":"amber-sweet-matching-set","title":"Amber Sweet Matching Set","description":"\u003cp\u003eCrafted from a soft, fluid fabric, the ensemble features a straight-cut kurta enhanced with intricate tonal fabric loop-inspired detailing along the placket and sleeves. The structured collar lends a polished touch, while the three-quarter sleeves are finished with delicate cuffs. 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Fine contrast edging along the hem and side panels lends subtle definition, while the full-length sleeves enhance its graceful appeal. 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